A Modern Approach to Automotive Marketing, Ad Tech and Analytics

Vision

We’re changing the way dealers, agencies, and OEMs go to market.

Through our portfolio of proprietary software and data platforms, infused with our deep knowledge and suite of marketing solutions, we offer our partners a modern approach that delivers results.

Cloud Theory

Cloud Theory is a software company that provides OEM's and their partners with real-time, comprehensive, and actionable solutions that include data, interactive tools, and expert consulting. Cloud Theory's cutting-edge technology gives its clients a glimpse into their competitive markets that they can't get anywhere else.

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Hoot Interactive

Hoot Interactive provides agencies and dealer groups a suite of software products to implement and manage advance dynamic inventory ad campaigns including HootVid, a fully automated solution that instantly reflects video ad changes across all distribution channels.

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Catalyst IQ

Catalyst IQ streamlines a dealer’s path to revenue—combining the precision of MarketAI® with human IQ to empower confident, data-driven marketing that moves businesses forward.

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